Founder Dr. Jennifer Huberty is an Associate professor of Physical Activity in Health Promotion at the University of Nebraska at Omaha. She was reading a book while exercising on a stair-stepper one day when it occurred to her—women love to read and talk to other women about what they read. That’s why book clubs are so popular. Why not combine the concepts of physical activity and book clubs?

So Jennifer started Fit Minded and has since published a number of academic papers on the program’s success. Jennifer’s work has also gained national attention in popular publications such as Self and Prevention Magazine.